The MBA is an excellent way to improve business skills and knowledge. The program provides a comprehensive overview of business concepts, strategies, and methods. In order to be successful in the MBA program, it is important to have a strong work ethic and be able to focus on academics. There are many ways to learn about the MBA course. Some students find online resources helpful, while others prefer face-to-face classes. It is also important to choose a program that meets your specific needs and interests.
Best MBA Course
Lits of Best MBA Course
1. An Entire MBA in 1 Course: Award-Winning Business School Prof
This course is taught by an award-winning MBA professor with significant real-world experience working at Goldman Sachs as well as in the venture capital, hedge fund, and consulting industries (he has founded several companies and sits on several boards). Many business concepts are simply common sense. This course will focus on business concepts that you need to know that might not be common sense.
This course makes the general business, accounting, and finance process very easy to understand! The professor of this course is also the author of “101 Crucial Lessons They Don’t Teach You in Business School,” which Forbes magazine recently called “1 of 6 books that all entrepreneurs need to read right now.”
The contents of this course are all based on my work experience at several firms, including Goldman Sachs, the consulting industry at Accenture, a few companies I have started, the hedge fund industry where I worked at Citadel, and also the venture capital sector (the firm I founded had a venture capital investment in Facebook).
I included helpful practical business concepts I learned while I did an MBA at Columbia University and a Bachelor of Commerce degree at McGill University. Think of this course as a “greatest hits” business summary from my MBA, undergraduate business degree, work experience in consulting, equities, hedge funds, venture capital, and starting my own companies.
2. MBA in a Box: Business Lessons from a CEO
This is the only online course you need to acquire the business acumen to:
- Start up your own business
- Grow your existing venture
- Take your career to the next level
- Get promoted and apply managerial, financial, marketing, decision-making and negotiation skills in the real business world
- Have an all-around view of why some companies (and people) succeed when doing business and others do not
This training program covers the same useful information and real-life business know-how MBA graduates acquire throughout their studies in top-tier business schools. We have even made it more interactive by preparing a gamebook for you. Learning business and finance need not be boring!
The gamebook will test what you have learned and will simulate a real-world environment in which your decisions as a business executive will have real monetary consequences for a company. Can you think of any better way to reinforce what you have learned?
3. MBA Course: Marketing and Business Strategy
This course is very helpful for all those who are either preparing for GMAT or planning to do an MBA. It is divided into four different sections like Marketing Basics Overview, Marketing insights and analysis, Branding and communication, and Business Strategy and will cover all the important topics of Marketing in MBA. The last section of the module will further help you in understanding various strategies used by companies
Section 1 Marketing Overview
- What is marketing?
- Demand wants and needs & Maslow’s hierarchy of needs
- How money flows in the Modern Economy
- STP (Segmentation targeting and positioning)
- Marketing Mix i. e 4P’s (Product, Price, Place, Promotions) and 7P’s of Marketing.
- SWOT analysis
Section 2 Marketing insights and analysis
a) Analyzing Consumer
- Generation characteristics
- The adoption curve for any product or service
- How Customer Insights helps in segmenting and targeting
b) Business analysis
- Product and market segmentation
- Communication channels
- Marketing funnels
- Unit economics
Module 5 Startup Business Growth Metrics
- Startup Growth Metrics Intro
- Customer Acquisition Cost (CAC) in Startup
- Customer Lifetime Value (CLTV) in Startup
- Monthly Reoccurring Revenue (MRR) in Startup
- Unit Economics in Startup
- Contribution Margin in Startup
- Retention Rate and Cohorts in Startup
- Churn Rate in Startup
- Market Size for Startup
d) Marketing Information System
- Types of data
- Recommendation engine
- What is a Marketing Intelligence system
- Types of data used in MIS
- Data-driven recommendation engine
- How does a recommendation engine work?
3. Marketing communication and branding
- What is branding and the advantages of branding?
- Types of branding?
- Tesla brand positioning and Product differentiation using POP and POD (perceptual map)
- Emotional branding and Brand mantra(Communicate simplify and inspire)
- Brand equity (Perception, preference, and behavior)
- BAV model and brand resonance model
- Brand revitalization
- Line extension product extension and category extension
- Brand dilution
- Service marketing Service marketing triangle
4. Business Strategy (Sales and Expansion)
- What is a business strategy Why do we need it
- Market structure(leader, challenger, follower, and nickers strategy )
- Porter five competitive forces (Competitive rivalry, Threat of new entrance, Power of suppliers, Power of customers, Threat of substitute products)
- Marketing competition and Defensive marketing (preemptive, counteroffensive, flank, contraction, mobile attack)
- Follower strategy ( product imitation, conscious parallelism cloner, imitator, and adapter)
- Samsung Horizontal and vertical expansion to achieve economy of scope and economy of scale.
- Amazon killing competition strategy using diversification
- Apple ecosystem strategy
- Product life cycle
- Expanding the market share pie using the Ansoff matrix
- Price cut strategy (low-quality trap, fragile market share trap, shallow pockets trap, price war trap)